People listen to stories.
So whether you are writing a slide presentation or developing content for public use, thinking of the information you want to be conveyed as a story to be told leads to more memorable messages and meaningful actions.
- Post-Up the Key Content
- The Narrative Outline play starts with a post-up of the important content elements for your communication.
- The Facilitator Then Asks Some Key Questions to Start Building the Narrative.
- For example:
- What is the purpose of this communication?
- Is there a problem are you trying to solve?
- Who are you telling this story to?
- Why should they care?
- What action do you want them to take?
- For example:
- Organize the Information into An Outline
- Start organizing your post-its in a narrative flow that leads your audience toward your desired action. You can capture this outline in a document and then use this Narrative Outline to build more detailed content.
