Developing concrete descriptors to establish goals and inspiration.

Find Inspiration
These tools & exercises focus on vision, goals, and purpose. They’re great for getting started or getting unstuck.
Stories of Success
Envisioning techniques build team confidence and maintain project vision.
Purpose Brief
Describing the core identity of a project or organization and the ways that all project efforts should support it.
Case Study
A case study is really just a simple story. The purpose of the story is to help an audience understand a tool or process they might use to solve a problem.